Fractional Creative Director for startup growth.
Scalable creative leadership for brands ready to take off.
Your startup is growing fast. But keeping up with branding, storytelling, and marketing strategy while scaling is overwhelming. You need a creative leader—but not the overhead of a full-time hire.
That’s where I come in. As a Fractional Creative Director, I work with startups like yours to shape brand identity, marketing strategy, and creative execution—when you need it, at a fraction of the cost.
Let’s build your brand for growth.
Professional creative direction without the full-time costs.
Startups aiming for exponential growth need strategic brand development and creative execution. But as a founder, your focus is on fundraising, operations, and scaling—not running a creative team.
I’ll help you:
- Refine your brand messaging for investors, customers & stakeholders
- Develop conversion-driven marketing strategies across platforms
- Scale your creative efforts without hiring a full-time team
With on-demand creative leadership, your brand, story, and marketing funnel stay sharp, clear, and effective—without the hefty payroll commitment.
What is a Fractional Creative Director?
Strategic Creative Leadership to Scale Smarter, Faster, and with a lot more flexibility.
Think of me as your part-time Chief Creative Officer—flexible, scalable, and tailored to your needs. Whether you need a compelling pitch deck, launching a new product or simply implementing scaling strategies – I plug into your business at key moments, delivering the strategy and creative firepower you need. Without the employment hassles, or the long-term commitments.
Scale as You Grow
Your first 90 days are critical. I ensure your brand’s creative is market-ready from day one.
Save Time & Money
No need for a full-time creative director. Get top-tier expertise at a fraction of the cost.
Maximize Every Touchpoint
From branding to ads, pitch decks to content, I help deliver cohesive, high-impact creative.
Your bespoke creative advantage.
I work on a flexible, fractional basis—a set number of hours or days per month—providing the creative firepower you need, when you need it.
Creative Strategy & Leadership
High-level brand & marketing direction tailored to your growth goals.
Brand Positioning & Launch Strategy
Turn ideas into market-ready campaigns with strong, strategic storytelling.
Team Building & Training
Need an in-house creative team? I help recruit, train & mentor your talent.
1-on-1 Creative & Marketing Consulting
Your personal creative partner, ready to brainstorm, strategize, and execute.
Meet your
Fractional Creative Director
Wayne Fernandes—Your Creative Growth Partner
I help startups and SMEs across South & Southeast Asia harness the power of storytelling and strategic creativity to scale.
– 17 years of advertising & marketing experience
– Work spanning India, Singapore, the Philippines, the US & Europe
– Expertise across tech startups, global brands & digital platforms
From multinational tech companies to fast-growing startups, I’ve built impactful, ROI-driven campaigns across film, websites, and social media.
Need a Fractional Creative Director
for a specific project?
Let’s talk about the high-impact creative work I can deliver for your brand:
Pitch Decks – Investor-ready, compelling presentations that tell your startup story.
Brand Identity & Messaging – A clear, unique voice that connects & converts.
Social Media & Content Strategy – Cohesive content calendars that drive engagement.
Conversion-Focused Copywriting – Sales pages, ad copy, and web content built to perform.
Commercial & Explainer Videos – Professional scriptwriting and brand storytelling.
Fractional creative direction costs less.
And delivers more.
Hiring a full-time Creative Director? That’s costly.
Working with me fractionally? That’s smart.
I work only when you need me, ensuring every dollar spent drives measurable impact—whether that’s funding, growth, or conversions.
Let’s maximize your brand’s creative power without the unnecessary overhead.
Every brand needs a unique creative strategy.
Let's build yours.
Email me at wayne@everyonecreative.co
or WhatsApp me at +65 98564525
